I am a Year Here Fellow and communications professional, with over 9 years of experience in the charity, education and technology sectors.
My interests include creative partnerships, filmmaking, and photography, especially where the collaborative process is just as important as the end result and has the potential to people's lives.
I currently work at The Bromley by Bow Centre developing partnerships and communications. I am also an associate member of the Chartered Institute of Marketing (ACIM) and have experience of public speaking at industry events:
Agency briefing and management
Social Media Management
Copywriting for Web
Marketing on a shoestring
Social Media Marketing
Marketing Manager- Freelance
November 2016 - January 2020
Marrying creativity with strategic decisions to sell desk space, generating a 20% increase in enquires.
Building comms strategy and campaigns for social media, tweeting high profile film influencers.
Securing local and national PR coverage for The Suffragette Anniversary Women's Hall season, from the East End Advertiser to Time Out.
Briefing in online assets to external freelance designers.
Developing recruitment plans to improve diversity and access to the industry, improving digital processes.
Codeworks - Coding Bootcamp Barcelona
June 2018 - December 2018
Managing the posting and scheduling social media content, monitoring conversions, writing blogs, taking photos and editing using Photoshop.
Interviewing students from around the world on film, using basic FinalCut editing skills to cut short testimonials for YouTube.
Managing the content calendar, liaising with UK press to pitch article ideas.
Matter&Co / The Fable Bureau - Communications Agency
December 2016 - August 2017
Scripting and brainstorming ideas for video, overseeing creative process from inception to delivery.
Managing blogs, podcasts, photography and film shoots across the world to support various marketing strategies for social enterprises and charities.
Building a strong experience of digital media, including community management, content creation, and campaign tactics.
Co-ordinating internal and external teams and project managing all aspects of a client brief.
Leading on new business proposals and identifying opportunities for new collaborative projects, clients, and events.
Managing strong relationships with a range of clients from the corporate, private and social enterprise sectors.
Managing content marketing deliverables with freelancers and agencies.
Brand Marketing Manager
September 2015 - July 2016 (FTC)
Liaising with internal clients and stakeholders to manage the history content for Shelter's 50th anniversary including archive, video and print.
Ensuring brand consistency across two microsites, challenge events, screenings and tradeshows, direct mail, e-comms, social media, and property.
Developing partnerships with independent feature film Half Way, supporting Q&A panels across the UK.
Monitoring traffic/analytics online. Ensuring all copy was proofed and optimised for SEO. Uploading content to wordpress.
Supporting the brand team to ensure guidelines were adhered to and content was used to maximum effect.
March 2012 - September 2015
Managing internal and external clients and stakeholders developing relationships with cinemas, skills events, education media, PR agencies, student bodies, teachers and heads.
Managing tradeshow events, our presence at years BFI Future Film Festival, Close Encounter events (45 minute in- school Q&As chaired by a panel of filmmakers).
Recruiting a daily target of teachers and young people to sign up to filmmaking skillset masterclasses using advertising, events, direct mail, e-comms, social media, phone sales and face to face sales.
Developing partnerships with media and film organisations, e.g. Birds Eye View, Underwire, Skillset, Everyman.
Monitoring trends and ROI across all marketing campaign data.
Living and working in Copenhagen, I produced a short documentary film about the risks of skin cancer, working with young people, film organisation Lomme film and the Danish Cancer Prevention Society.
I shot and edited the film with zero budget, working in a new language and inviting young people to get involved in the making of the film using Ipads and school technology.
Skills included brainstorming interview questions, creating rapport with young people and teachers, and working in a different culture and environment.
Film and Marketing Executive
October 2011 - March 2012
Pitching to corporate sponsors e.g. John Lewis/Emirates/Deloitte.
Managing film partnerships with NACRO, ICAN and the Department of Education.
Account managing several national campaigns and videos, mainly 'Raising Your Game'.
Line managing junior members of the marketing team, supporting them to meet targets.
Producing monthly newsletters (writing copy, editing) for a range of different audiences and stakeholders. Working closely with the Marketing manager on budget and strategy, tracking results and developing protocol for stakeholders.
The Guardian/ The Times Higher/ The Independent
Working freelance as journalist attending daily features meetings, working closely with junior commissioning editors.
Working closely with the news editor, researching stories, interviewing academics and writing nibs to a deadline.
Horrible Histories - CBeebies
Production Secretary- Series 1 and 2
2009 - 2010
Working closely with the Production Manager, following my post-grad in Film Production Management.
Creating call-sheets, researching crew, catering and location logistics, organising script edits and collating detailed schedule tweaks from the AD department.
Writer Scheme Participant
My news feature ‘Migrants in the Spotlight’ explains the reliance on migrants to fill the thousands of volunteer placements needed to facilitate the Olympics.
Action Aid International
Digital Media Assistant
June/ July 2011
Supporting meetings, researching stakeholders, editing daily news bulletins
Co-editing the website and social media sites, editing and uploading blogs, new memberships, social media and case studies, Writing and editing copy for the site’s different audiences, press and public in countries around the world.
Leonard Cheshire Disability
August 2011 - September 2011
Organising content for the new website, relabelling and filing photography and uploading to a new CMS.
Working on the script/storyboard for a Triathlon short film. Supporting the marketing team with admin across various national event focussed campaigns e.g. Tri Together. Skills involved learning a CMS system, Photoshop, Microsoft Office and Adobe Edit Suite.
National Film and Television School (NFTS)
2008 - 2009
Postgraduate Diploma in Production Management.
Our graduation film Until The River Runs Red won a BAFTA, partly due to my effective content strategy for Best British Short Film. I have been Production Manager on several short films, winning a 2011 BAFTA, and programmes on a variety of formats including HD, film and multicamera. Learning skills of how to cultivate a content/marketing strategy for short form video to increase online views.
University of Leeds
2005 - 2008
University of Leeds BA (Hons), English Literature (1st Class).
Developing skills of analysis, problem solving, time-management, teamwork, research and written and verbal communication.